“Brilliant session by David Bailey, really held everyone’s interest and very informative.” – Making the Business Case – Cambridge

Making the Business Case

Many thanks to all the participants who attended the Making the Business Case event in Cambridge today. It was a pleasure to have your company.

The Programme for Making the Business Case can be found here.

Evaluation Comments

Here are just some of the evaluation comments from today. All are reproduced with full written permission:

“Brilliant session by David Bailey, really held everyone’s interest and very informative.” – Kate Baldwin, Business Intelligence Analyst

“Extremely informative.” – Sateesh Kumar Somisetty, Consultant in Neonatal Medicine

“Very well presented. Very enjoyable.” – Heather Hatch, ICT Contracts Manager

“Wish I’d come across David Bailey years ago!” – Adrian O’Reilly, GP and Federation GP Board

“Excellent day, content, presentation and presenter.” – Sue Knight, Senior Project Manager

“Excellent presentation skills. The day went by very fast.” – John Ellington, Medical Equipment Manager

“Thank you for a useful and enjoyable day!” – Annette Turner, Business Support Coordinator

“Very good mix of group work and whole room work.” – Cristina Page, GP Liaison

“Excellent presentation and facilitation. Thank you.” – Tracy Watts, Programme Manager

“Extremely logical and wise, presented in an intelligent manner at optimum pace with a great sense of humour.” – Jim Gray, Clinical Director


Here are the resources from the day – please use the Username and Password given to you to access them – thank you!

PDF File of the PowerPoint slides from the day.

Making the Business Case – Presentation PDF

Word documents created as pro-formas for your use:

Mission Statement Pro-Forma Word
STEEPLE Pro-Forma Word
SWOT – Pro-Forma Word

Other resources:

KPMG Business Planning Sourcebook PDF
KPMG Business Planning Sourcebook PowerPoint
NHS Capital Investment Manual – Business Case Guide PDF
Cabinet Office – Strategy Survival Guide PDF
Cabinet Office – Strategy Survival Guide – Summary PDF
Making the Business Case – Chartered Society of Physiotherapy PDF

The Green Book is HM Treasury guidance for Central Government, setting out a framework for the appraisal and evaluation of all policies, programmes and projects. It sets out the key stages in the development of a proposal from the articulation of the rationale for intervention and the setting of objectives, through to options appraisal and, eventually, implementation and evaluation. It describes how the economic, financial, social and environmental assessments of a proposal should be combined and aims to ensure consistency and transparency in the appraisal process throughout government.

The Green Book


Please get in touch if you would like any further resources or information.

Leave a Reply

Your email address will not be published.

This site uses Akismet to reduce spam. Learn how your comment data is processed.